Listen here:
Today's interview is with Jenny Lawson, the president and CEO of Keep America Beautiful, a leading national nonprofit that inspires and educates people to take action every day to improve and beautify their community environment.
Established in 1953, Keep America Beautiful provides the expertise, programs, and resources to help people end littering, improve recycling, beautify America's public spaces, and restore and support resilient communities.
Before joining Keep America Beautiful, Jenny was the Chief Civic Innovation Officer at Points of Light where she led forward thinking initiatives, partnerships, and campaigns to advance the mission of Points of Light around the world.
She designed, led, and championed programs and research to aid companies in achieving their social change goals through the actions of their employees, including the Corporate Service, Council of Leading Brands, the Civic 50, Ranking of Community Minded Companies, and a newly developed digital community, the Community for Employee Civic Engagement.
So needless to say, I think Jenny has a lot of expertise on how nonprofits can work with companies and communities to advance social change, which is a topic that I know all of us are interested in, particularly those of us who are part of the Charity Miles Employee Empowerment Program.
One of those companies is AT&T which is supporting Keep America Beautiful now through our Employee Empowerment Program, and connected us with Jenny for this interview.
I met Jenny in a park up in Connecticut, and we recorded this as a live walking webinar with our members and AT&T's employees. It was a bit rainy, but that didn't seem to faze Jenny one bit.
Huge thanks to Jenny for all of her insight, and to AT&T for their partnership in bringing this to life.
Here are some noteworthy timestamps…
00:00 Introduction to Keep America Beautiful and Jenny Lawson
05:59 The Power of Nature and Public Spaces
10:01 Tackling Litter: Challenges and Solutions
16:51 Engaging Communities and Governments in Environmental Efforts
18:57 Corporate Partnerships for Environmental Impact
26:06 Incorporating CSR and ESG into Corporate Culture
27:10 Closing Remarks and Calls to Action
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Thanks to AT&T for Your Partnership!
